What are the three most important customer requirements

Question: Your readings this week highlight product and service design criteria. Consider the attached Figure, based on your independent research, the situation faced by Bank Al Jazira (Or any a Middle Eastern Bank) in meeting the needs of its customers. What are the three most important customer requirements (not including cost) and the three most relevant technical requirements? How do those requirements impact service design for the Bank? You require for supporting citations along with at least one scholarly, peer-reviewed reference in supporting your answer unless the discussion calls for more.

Attachment:- Figure.rar


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